VR Users Don't Want Ads, Experts Say

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VR Users Don't Want Ads, Experts Say

Web ads have become ubiquitous, but the idea that they might pop up in virtual reality is making some users wary. 

Facebook announced recently that it would begin testing ads inside its Oculus headsets in partnership with several game developers. But the concept of ads just inches from your eyeballs is already causing a backlash. 

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“Besides resulting in a negative experience for users by forcing them to experience ads before they can launch games and other applications, ads in VR raise serious privacy concerns,” Ray Walsh, a data privacy expert at ProPrivacy said in an email interview. 

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