Spotify is one of the biggest music streaming platforms in the world, so it only seems natural that it would try to enter the live audio space. That’s why Greenroom, a new social audio network from Spotify, was born. Here’s what it is—and how it’s different from the growing list of social audio apps.
The drop-in audio social network Clubhouse launched in 2020 to great success. The app hosts thousands of audio rooms where users can listen in to a talk or join a discussion. However, as of June 2021, access to the app is only available via an invite from an existing user or by trying your luck on a waitlist.
Since its launch, established tech giants have started launching their own social audio services, such as Discord Stage Channels and Twitter Spaces. Music-streaming company Spotify is the latest to launch a social audio network with Greenroom. The app is based on Locker Room by Betty Labs, a tech startup acquired by Spotify in March of 2021.